Social Media

Retail business owner on tablet
Marketing on the internet: online advertising

Online advertising is an organic or paid form of content marketing that utilizes the online space to share a promotional message with potential customers.

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Social media marketing
Social media marketing terms glossary

It can seem like marketing has a language entirely its own. So, we break down some of the common marketing terms.

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Start a business with marketing
How to start a business: marketing edition

Starting a business goes beyond market research and legalities. Knowing how to market your brand new business is key.

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Social media marketing
Industry basics breakdown: marketing with social media

Less than twenty years old, businesses have only recently begun using social media as part of their overall marketing strategy.

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Small business owner
Industry basics breakdown: what is marketing in business?

When you want to understand what is marketing in business, you first need to understand these concepts.

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