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Marketing campaign strategy
What Is a Marketing Campaign Strategy (Plus 7 Fall Themes!)

A digital marketing campaign strategy helps you build your online presence. Find out how to establish one and discover 7 fun fall marketing campaign ideas.

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Direct mail
Use Direct Mail Marketing to Grow Your Business

Direct mail is your message physically delivered to someone’s mailbox. It’s an effective marketing tactic used to nurture existing prospects or find new ones.

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Direct mail
9 Direct Mail Best Practices for B2B Marketers

Direct mail can help your business attract new leads, build brand awareness, and improve communication, but only when you utilize these 9 b2b direct mail best practices.

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Marketing solutions
The 3 Reasons Businesses Need Marketing Solutions

Marketing solutions can be used to increase customer reach, improve customer engagement, and build brand awareness.

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Customer file enhancement
Why Customer Data File Enhancement Matters

Data enhancement updates customer information so you can connect more easily and more often. But why does this matter to your business’s bottom line?

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Data Axle USA
Find Leads and Form Connections with Data Axle™ USA

Data Axle USA is the proven way to find and connect with new business prospects. Learn about our complete list of available sales and marketing services.

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How You Can Use Data to Grow Your Law Firm Client List

If your law firm is finding it difficult to find new clients, consider leaning into the data your law firm already collects. Explore what we mean in this blog.

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Customer engagement
6 Effective Ways to Increase Engagement and Revenue

When you want to engage with prospective customers but you’re struggling to do so in a way that converts leads to sales, there is a solution.

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13 ways to segment customer
13 Effective Ways to Segment Your Customers

Leading to lower overall sales and marketing costs as well as improved retention, customer segmentation should be embraced by business owners eyeing growth.

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Customer segmentation
Customer Segmentation 101

We often categorize things in life to help us keep organized. Why not do the same for our contact lists? Learn the basics of customer segmentation.

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Get most out of business list
How to get the most out of your business list

What is a business list? How do you create a business list? And how do you use it? Discover how to get the most from your business list every single year.

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Data Axle 50th Anniversary
Data Axle Turns 50: A History

Data Axle USA is proud that our parent company, Data Axle, is turning 50. Discover all the ways we help businesses find, acquire, and retain customers!

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