MARKETING AND SELLING TO MANUFACTURERS

How to Market and Sell to Manufacturers

When you want to start marketing to manufacturers, turn to Data Axle™ USA for help. Make connections with manufacturers and help them access a wide variety of products to maintain the well-being of their employees and operations. Advertising to manufacturers is simple with help from our manufacturer lists that are available for download. Make your business recognizable to key people within the manufacturing industry now.

Marketing to manufacturers begins with three simple steps to help you get to the right contacts:

Geography

Where are they located?

  • Top Metros
  • State
  • County
  • Radius Around an Address
  • Area Code
  • ZIP Code
  • Carrier Route
  • Neighborhood

Click the link to see manufacturers by location.

Types of Manufacturing Companies

Is there a specific type of manufacturing company you’re looking for?

  • Number of Employees
  • Sales Volume
  • Related Industries
  • Square Footage
  • Business Expenses
  • Credit Rating
  • Postal Selects
  • Years in business
  • Franchises

Click the link to see manufacturers by type.

Person
Decision Makers

Who is the best contact person to talk to about your product or services?

  • Controller
  • Human Resources
  • Administrator
  • Marketing Executive
  • Engineering/Technical
  • IT
  • Finance
  • Business Development
  • Site Manager
Ready to build a custom business list?

We’re standing by! A Data Axle USA representative will help you create the exact contact list you want, give you the list count, determine the contact fields you need, and provide you with a no-obligation quote.

Manufacturing Industry Quick Facts

There are millions of manufacturer leads in our database. If you’re wondering how to start advertising to manufacturers, keep these statistics in mind:

  • According to NAM, manufacturing contributed $2.7 trillion at the annual rate to the economy in 2022.
  • Output per hour for all workers in the manufacturing sector has increased by more than 2.25 times since 1987 according to Tupple.
  • Every $1 spent in manufacturing offers an impact of $2.68 to the economy according to NAM.
  • 4.6 million manufacturing jobs will likely be needed by 2028 according to Deloitte.
  • Around 74% of manufacturing firms have less than 20 employees according to NAM.
  • Manufactured goods exports have grown substantially to our largest trading partners since 1990 according to the U.S. Commerce Department.
  • Manufacturers in the United States perform 64 percent of all private-sector R&D in the nation according to the Bureau of Economic Analysis.
  • There are 12.82 million manufacturing workers in the United States according to the Bureau of Labor Statistics.
  • Manufacturers pay $19,564 per employee on average to comply with federal regulations according to Xtuple.

How to Market Your Business to Manufacturers

If you’re wondering how to sell to manufacturers, it begins with defining your audience. Then you want to think about the best ways to reach them. Think about common mediums they might use to read or hear your message. Click on the links to learn more about the most popular marketing channels to deliver your message:

Direct Mail

Start marketing to manufacturers with a letter, postcard, brochure, or other mail piece.

Email Marketing

Send a creative message and begin better marketing to manufacturers. Let us design, deploy, and track your email.

Online Display Advertising

Place ads on websites your manufacturing company contacts or related industries frequently visit.

Search Engine Marketing

Increase your visibility to manufacturing company prospects on search engine results pages like Google™, Yahoo!®, and Bing™.

Telemarketing

Streamline your cold calling process to manufacturing companies with our telemarketing lists.

Social Media Advertising

Reach millions of manufacturing companies with an advertisement on Facebook™ or LinkedIn®.

DIY Prospecting

Want to find manufacturing companies on your own? We can equip you with innovative tools to find, acquire, and retain customers.

How to Sell to Manufacturing Companies

Manufacturing companies want to increase output and care for their employees. They’ll be most receptive to marketing messages that focus on how you can help them do this.

Managed services

Connect with Us!

Complete the form and a marketing expert will be in touch to help you build the perfect list of prospects.

Get in Touch

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Our Manufacturing Companies Lists Are Best for:
  • Freight & Shipping Companies
  • Shipping & Packing Supply Companies
  • Wholesalers & Distributors
  • Machinery & Tools
  • Material Handling Equipment Seller
  • Vending Suppliers
Most Popular Segment Selections Include:
  • Non-Franchise
  • Job Title
  • Geography (ZIP Code, city, county, state, and more)
  • Annual Sales
  • Number of Employees
  • Years in Business